Webpac announced today the launch of the next generation of its search and innovation platform webpackaging.com. The live ecosystem connects brands and suppliers globally, and encompasses the latest technology, decades of industry knowledge, continuously updated supplier data and direct feeds into some of the biggest brands on the planet.
"After months of development, the next-generation of our search and innovation platform is ready – and amazing! With its new and enhanced features, Webpackaging makes it easier and faster for brands and suppliers to connect to source, promote and create innovative packs successfully", says Webpac Co-founder and CEO Duncan Briffett.
The entire website has been given a new look and feel, and has been restructured to now feature an enhanced keyword search, 19 market and product-specific categories, 7 powerful tools, and a prominent Quote Me button, for users to instantly request or access quotes.
Smarter Search Engine
The search engine has been revamped to be faster, slicker, and easier to navigate between content types, providing an exceptional experience for brands and suppliers. Users can now instantly search, filter results and browse Webpackaging for the latest innovations, supplier catalogs, components in 3D, industry events and much more. As the industry´s most powerful web search scanning thousands of suppliers, the data on the platform is constantly evolving, with integrated content and nightly updates from leading suppliers including TricorBraun, Quadpack, Berry, Aptar, and many others.
Focused Market and Product Categories
Webpac has also introduced a new concept on the platform: 19 core categories microsites of the industry’s key markets and products, including Beauty & Personal Care, Food & Beverage, Pharma & Healthcare, Household & Home Care, aerosols, cosmetic components, dispensers and tubs to name a few. These newly focused categories bring together packaging content in a way never seen before; each unique microsite is specifically dedicated to that particular market or product for brands to find relevant and current innovations, catalogs and 3D. They are a great place for suppliers to showcase their product range(s) on Webpackaging in an impactful way with multimedia images, 360º photos, or even in 3D.
Open Requests for Quote (RFQs)
The newly transformed platform also allows users to instantly request a quote from a pool of suppliers from around the globe. Through the Quote Me form, brands can specify the types of product, quantity, and unique specifications they need. Webpackaging members can start engaging with the brands directly, resulting in faster sourcing.
Powerful Supplier Tools
Webpackaging’s seven enhanced, powerful tools make it easier to navigate and smoothly switch through the range of content. Suppliers can feature their latest content within these tools, ranging from product catalogs, 3D models, news, innovations and events, while Webpackaging users can utilize these tools as means to find the information they need quickly and efficiently.
"Webpackaging puts a wealth of industry knowledge and easy-to-use digital tools at users’ fingertips. Suppliers can boost their latest product innovations, showcase their entire product catalog, including components in 3D. While brands can view and search supplier catalogs and specifications, interact with 3D configuration, and request quotes for packaging - all in one place. We are making smarter search and faster sourcing a reality for the industry through this game-changing platform", says Duncan Briffett.
Webpac is the world’s first cloud-based platform for the consumer goods and packaging industries. Webpac delivers digital solutions empowering brands and their suppliers to connect, collaborate, and create faster.
Webpac offers an integrated cloud-based suite of 5 solutions (the Pack Cloud) for brands/pack purchasers and pack suppliers: PackSearch (search engine), PackPortal (brand innovation portals), PackStudio3D (3D pack configuration and Augmented Reality), PackCatalog (catalog and specification software), PackSales (sales toolkit apps) that accelerate the product development process.